by Brooke Varney
October is Breast Cancer Awareness Month, which means endless opportunities to get gorgeous while supporting a great cause. One of the most exciting upcoming products comes from legendary perfumer, Jo Malone London. A breast cancer survivor herself, Malone is supporting The Estée Lauder Companies’ 2014 Breast Cancer Awareness (BCA) Campaign: “Let’s Defeat Breast Cancer. We’re Stronger Together.”
Jo Malone London’s famous Red Roses Cologne is already loved by many, but will be even better to buy during the month of October. For every 100ml bottle purchased in the UK for the month, Jo Malone will donate £20 to The Breast Cancer Research Foundation UK, which has raised over $53 million since its founding more than 2 decades ago. The fragrance, made from “a voluptuous blend of seven of the world’s most exquisite roses,” has a pink tint to it that mirrors the same color of the breast cancer awareness symbol, the Pink Ribbon. How can you go wrong?
Purchase the fragrance here during the month of October!