We were recently introduced to All Shades Covered here at Beauty and the Dirt. It’s an online store whose goal is to revolutionise the way Afro-Caribbean women shop for their haircare needs.
The founders of the brand, Tommy Williams and Sanmi Ogunmola, were recently featured in the Forbes 30 under 30 list. Inspired by the females in their lives, who were massively underserved by the high street, struggling to find quality products, they decided to set up ASC and bring high quality 100% virgin hair extensions, as well as specialist hair care products to help look after them.
When buying extensions, we do wonder about their quality and how ethical the sourcing. However, ASC has pledged to provide a “positive and transparent shopping experience when it comes to beauty.” The great thing about the brand is they also offer next day delivery, so you know your products will arrive on time.
The company have also recently launched their bespoke wig service, allowing customers to order to how they would like their preferred hair texture and dyed colours. You can find a list of options on their site or to give them a more specific idea, you can even upload a picture of how you would like the wig to look, then leave it to the expert hair stylists who will have the wig finished within 7-10 working day.
You can check out their products here and see how their ASC squad wears their gorgeous products.