by Annie Vischer
Burberry have joined the troupe of world-renowned brands to launch their new campaigns this week. Burberry have an army of Brit bombshells that have graced their glossy campaigns in previous years, Emma Watson, Rosie Huntington-Whiteley, Sienna Miller and Cara Delevingne being amongst the most notable, and this year marks the induction of a whole host of fresh young faces into the Burberry hall of fame. Think a new year of students at the beginning of a Hogwarts term, except less cloaks, more Burberry check-lined trenches.
Jamie Campbell Bower is perhaps the most recognisable face amongst Burberry’s class of ’14. His role in the Twilight film series ingratiated him to vampire-loving teens across the globe, whilst his dalliances with Harry Potter’s Bonnie Wright and ongoing relationship with of-the-moment screen ingenue Lily Collins has ensured that he is rarely out of the gossip columns. A lesser recognised role as the young Edward De Vere, Earl of Oxford in Roland Emmerich’s Anonymous showcased his acting abilities to perfection, as well as his tousled blond locks and inherently British suitability for historical adaptations.
Joining him this term is model newcomer Malaika Firth, a name that we are sure to hear a lot more during the course of 2014. She scored her first campaign this year, for Prada no less, and soon after received the coveted invitation to walk for Victoria’s Secret in their celebrated show this November.
Lady Matilda Lowther, daughter to the 7th Earl of Cawdor and former Vogue Fashion Editor Lady Isabelle Cawdor, is joined by musician Leo Dobson, 16 year old Burberry model, Yorkshire born Jean Campbell, models Neelam Johal and Callum Ball to make up the rest of the cast of Burberry SS14.
The images of the young models swathed in trenches and pastel creations that first graced the catwalks back in September evoke scenes of an elite boarding school common room, the students intimidating and aspirational in their confidence and style. ‘Are you ready for us?’ they say. Bring it on Burberry.