Slowly but surely the Delevingnes are taking over the world. Ok, maybe not the whole world. But most definitely the fashion world. If its not Cara rocking the Victoria’s Secret runway or heading up the spring summer DKNY and Burberry campaigns, it’s her older model cum actress sister, Poppy making fashion waves.
And the most recent coup for the Delevingne family? Danish brand Vero Moda has chosen Poppy to take over from current face of the label, Brit model and style icon Alexa Chung.
Of their new brand ambassador, Vero Moda’s image manager said, ‘Poppy Delevingne adds lightness and femininity… without ever losing her edge,’
For the pre-spring campaign, Delevingne sports the latest collection which features skinny fitting floral jeans, monochromatic prints and sheer, chiffon pieces which will be available from late January.