By Hannah Powling
Supermodel Gigi Hadid has been revealed as Topshop’s new face for their AW15 campaign. The socialite was chosen for her strong social media presence and effortless Californian style.. And has ranked up to 4.9million followers on her Instagram..Jeez!
Talking about choosing Gigi, Topshop owner Sir Philip Green said: “Working with Gigi Hadid on this campaign continues to strengthen our international vision for the Topshop brand. We are continually developing our footprint across all markets with ambitious plans both in the UK and internationally and I feel like Gigi is an ideal ambassador to underpin these efforts.”
Gigi rocks a number of looks ranging from luxurious tailoring, to rugged double denim, to vigorous sportswear pieces. Her first campaign for Topshop was styled by Kate Phelan, and shot by Fashion Photographer Tyrone Lebon. The collection is set to drop in stores from 20th August 2015.
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