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Beauty And The Dirt

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Archive News, Travel

LA ROCHE-POSAY: MY UV PATCH

March 10, 2016

La Roche-Posay are experts in sun care; and they make it their mission to extend awareness of how to protect yourself and stay healthy in the sun. Now, they have gone one more step further to try to spread the word with their new and innovative product..

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La Roche Posay: My UV Patch.

Let’s face it, we know the sun is bad for us but we can’t help but love being out in it. Feeling the warmth on our skin, getting a tan, not to mention our meticulously planned summer holidays we’ve spent most of the year looking forward to.

But have we really grasped the extent of the effects that baking ourselves in the sun does each year? Do you know the limitations of what your skin type can cope with in the sun, and how much UV rays are really coming in contact with your skin whilst you sunbathe?

Now you can get completely in touch with your skin and figure out all of these answers, to stay healthy. La Roche Posay have come up with their newest innovation: My UV Patch. A first-ever stretchable skin sensor that is designed to monitor UV exposure to keep you in-the-know about how much sun you’re getting. This clever patch changes colour according to how much UV rays come into contact with your skin, and translates something we cannot see – into something we can.

Staying safe in the sun has never been easier. My UV Patch is available in April – just in time for your summer holidays. Available from Boots, with advice too; for free. So there’s no excuses – educate yourself about the sun and keep protected.

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