Help Davidoff and National Geographic celebrate the renewal of their ocean-saving partnership (and 25 years of Davidoff Cool Water) by treating yourself to one of the limited-edition, sleeved-pack Davidoff Cool Water fragrances, crisp fresh and perfect for splashing onto skin during the summer season as a revitalising pick-me-up.
The new campaign, Love the Ocean 2, will work to support National Geographic’s Pristine Sea Expeditions. Every Cool Water fragrance purchase will help to protect 10,000 square metres of ocean, whilst a ‘like’ on the Davidoff Cool Water Facebook page will protect 5,000 square metres.
As part of the Pristine Seas mission to protect fragile marine ecosystems worldwide, National Geographic Explorer-in-Residence and veteran marine ecologist, Dr. Enric Sala, took to Chile’s Desventuradas and the Pitcairn Islands to explore its previously uncharted ecosystems. And who better than actor Paul Walker, and super handsome face of Davidoff Cool Water, to interview Dr Sala on his discoveries.