by Annie Vischer
Ever since she stepped round the boy’s apartment door as kookie new housemate Jess, Zooey Deschanel has held a special place in her hearts. First of all, her fringe. Well that’s pretty darned wonderful. Then there’s her style. It’s the perfect mix of fashion and down to earth, ‘take me as I am’ care-freeness. Luckily for us we will soon be able to get our hands on a little bit of Zooey-approved apparel. The actress, it has been announced, has teamed up with all-American brand Tommy Hilfiger to design a capsule collection named ‘To Tommy, from Zooey’. Well that’s just darling!
We can expect a superb flurry of pretty dresses of course. According to WWD, Hilfiger met Deschanel at a mutual friend’s house in Santa Monica. According to the designer ‘She was wearing this vintage jumpsuit, I complimented her on it and she told me how she loved vintage. Somehow the conversation went from loving vintage to possibly doing a capsule collection with her’. Et voila!
The collection is set to include 16 dresses that Hilfiger points out are very much influenced by Deschanel and her quirky and endearing persona that everyone, including us, has come to know and love. According to Hilfiger, the designs will be imbibed with a heavy 60s London town flavour, reminiscent of Twiggy and Jean Shrimpton-esque style.
Deschanel has termed the style of her line as ‘Modical’, a unique mix of Mod style with nautical. She is as enthusiastic about her new venture as her designer pal. She says of the collaboration ‘Tommy and I share many of the same inspirations – old school music, classic films and old Hollywood icons – and his guidance during the design process helped to put a really unique twist on each piece’.
Hilfiger meanwhile rounds things off nicely by describing Deschanel, his new Tommy girl as the epitome of the Tommy girl image, ‘She [is] all-American, youthful, fun and funny, yet she has a sophistication and worldliness to her that’s quite endearing’.
The line is set to launch in April, we can’t wait!