I love the new skincare brand Youth to the People, I feel that if Harry Styles decided to create his own skincare this would be it; clean, cool, heaps of style and friendly to everyone and the planet. I have been using some of the products and love the fresh green smell of the Superfood Cleanser, the yellow creamy texture of the Superberry Hydrate and Glowmask. The ingredients already live in my cupboards; Yerba Matte, Adaptogens, Kale, Kombucha. So far I am super impressed and urge you to have a look through the range to try some out. They have some sets and travel size options on Cult Beauty right now, where it is exclusively available in the UK.
Exfoliation Station (Kombucha Toner + Yerba Mate Facial) – £17.00
Powered by superfoods and perfected by science, Youth To The People prides itself on carefully crafted formulas made from antioxidant-rich leafy greens (think: spinach and kale), as well as beneficial vitamins and other proven, natural sources of youth-preserving goodness. Inspired by the women in their lives – not least their grandmother Eva, who was a pioneer in pro-level skin care – co-founders (and cousins), Greg Gonzalez and Joe Cloyes set out to further their family’s legacy of innovation by developing plant-based formulas of unparalleled quality. Hailing from California, this eco-conscious, philanthropic brand is committed to harnessing nutrient-dense superfoods that have an impact on your skin’s health and less of one on the environment and every formula is cruelty-free and 100% vegan.
Superfood Cleanser
Using cold-pressed antioxidants, this fresh, clean and herbaceous-smelling cleanser uses kale to pump skin with phytonutrients and vitamins C, E and K. Spinach soothes and cools while encouraging moisture retention, and green tea acts as an anti-inflammatory while keeping your skin barrier healthy with essential fatty acids. Antioxidant-rich alfalfa also makes an appearance, protecting your skin from the stress of free radicals and city living.
Daily Skin Health (Superfood Cleanser + Superfood Cream) – £17.00