Ever since Christopher Bailey took to the helm of Burberry the British fashion house has been renowned for nurturing up and coming talent.
Initially, it was Bailey’s choice of catwalk tracks and the casting of fledgling Brit talents such as Eddie Redmayne and Douglas Booth in Burberry campaigns and most recently the Burberry Acoustic initiative that works to support emerging Brit musicians. And now, Burberry has teamed up with BAFTA (although it has in the past dressed fledgling actors for red carpet awards and ceremonies) to launch Breakthrough Brits, a project that is set to support “future stars of film, television and games”.
Breakthrough Brits will see the Academy select a shortlist of talented newcomers to take part in a day of career guidance and mentoring from leading industry figures, to be held at the Academy’s headquarters in London this October, before being celebrated later that evening during a reception at the Regent Street Burberry flagship.
“We are incredibly excited to be working with Burberry to provide this platform for emerging talent,” said Amanda Berry, chief executive of BAFTA. “It’s a fantastic opportunity for newcomers to showcase their work on a public stage, and to make the industry connections that are so important to developing their careers both nationally and internationally. We hope that their achievement will inspire others taking their first steps into the film, television and games industries.”
To apply for the BAFTA Breakthrough Brits programme, nominations can be submitted online at www.bafta.org. The deadline is July 8th 2013.