Yesterday the designer Donatella Versace released an Instagram revealing she will be the new face of Givenchy’s FW15/16 campaign as she believes in “breaking the rules” of fashion. She agreed to collaborate with Givenchy as she says, “Riccardo Tisci is extremely talented and above all my dear friend. We are family. I want to get rid of the old system, work together, support each other and make fashion a true global community.” Tisci also explained this unexpected partnership as he said, “I approached my friend Donatella because she represents what a Fashion Icon is to me. We thought it was time to break boundaries and give a strong message about how to think Fashion.”
Although other fashion houses have been known to recently feature celebrities as muses, such as Katy Perry’s new campaign with Moschino the fact that Versace is a rival company to Givenchy means that this collaboration is something special, something very unique.