Capturing the essence of a fragrance through the medium of film is no mean feat. Which is why, if you’re Miuccia Prada the wise and wonderful thing to do is enlist a couple of internationally renowned directors, otherwise known as Wes Anderson and Roman Coppola to create it and an unparalleled beauty to star in it!
This is the first in a series of three, 12-second teasers for the latest addition to the Prada fragrance wardrobe, Prada Candy L’eau, and whilst it gives little away, what we do see is a flawless and captivating Lea Seydoux introducing herself as ‘Candy’ before cutting to an empty cinema where Candy sits between two men devouring popcorn, lips and fingernails a wistful shade of candyfloss pink and skin flawless and creamy.
Look out for the following teasers over the next few weeks, before the final full-length fragrance film will be showcased in roughly a month’s time.